WASHINGTON
ATHELTIC CLUB

From the earliest beginnings, the Washington Athletic Club has been shaped by Seattle’s movers and shakers. In fact, the WAC broke ground on their building just after the stock market crash of 1929. Why? Because dreamers, risk-takers and entrepreneurs believed in the city and were determined to create a community to serve as the professional and social center of Seattle.

Today, from their landmark building, they host more than 300 events a year and operate a boutique hotel, spa, restaurants, world-class fitness facilities and more. The club is consistently ranked among the top three in the country and has earned the prestigious Platinum Award every year the distinction has been bestowed.

My work with the WAC has ranged from brand positioning and naming, to editorial, web, radio, video, membership campaigns and public speaking.

WAC DESIGN TEAM

suzie: brand positioning, creative direction, copywriting, tagline development, scripting, video direction and production